Keller Williams wants to compete with Zillow and Redfin. The brokerage acquired SmarterAgent, a platform that connects more than 650 multiple listing services and allows brokers and agents to create branded real estate search apps, Inman reported. It’s part of a larger effort from the company to invest in technology, Josh Team, Keller William’s chief innovation officer, told Inman. He said the firm has acquired other tech platforms in the past four months. “We’re going […]
source https://therealdeal.com/2018/09/06/heres-how-keller-williams-plans-to-take-on-zillow-and-redfin/
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