In Opendoor’s early days, employees knew what they were up against. And if they didn’t, Spencer Rascoff spelled it out for them. iBuying was one of the “stupidest” ideas he had ever heard of, Rascoff, then CEO of Zillow, wrote in an email that went around Opendoor’s San Francisco office and became part of company lore. Eric Wu had the job of keeping his troops on track, even after Zillow’s hard pivot in 2018, when
source https://therealdeal.com/2020/10/22/this-man-wants-to-make-your-home-a-commodity/
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