In early March, John Reinhardt was poring over agent retention data at his firm. Only three years ago, his brokerage Fillmore Real Estate was the second biggest in Brooklyn. But over the course of 2018, Fillmore had lost almost 100 agents and hired just 43, leaving the firm down an overall 23 percent. “The agents that are leaving are agents that are requesting 80 to 90 percent splits. For us, in a traditional model, we […]
source https://therealdeal.com/2019/03/25/behind-the-broker-churn-lead-gen-brokerages-continue-their-march-while-mom-pop-shops-fight-for-survival/
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